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An initiative of the

Sponsored by
 

Adidas Group
 
FACT
 
GHD The Industry Trust
 
Manchester United  

Supported by
 

Alliance Intellectual Property Office is an operating name of the Patent Office
IPO is an operating name of the Patent Office
 
Local Government Regulation namba
 
Retail Markets Alliance
 
WLGA.CLILC
 

Conference agrees to make markets fake-free

On Friday 26th March the coalition behind the 'Real Deal Charter', the national campaign designed to banish illegal counterfeit and pirated goods from UK markets and car boot sales, came together to champion the Real Deal.

29 March 2010

The conference was the first to bring together market operators and owners, policy makers, industry representatives, councils, trading standards, police and HMRC officers, to discuss practical ways of combating the increasing problem of counterfeiting in UK markets to ensure they continue to flourish as a vibrant part of our social and economic life.

Delegates heard about the massive impact counterfeiting is having on consumers and legitimate businesses and the work local authorities and enforcement bodies such as Liverpool City Council and Hertfordshire Police are doing on the front line to disrupt an illegal trade that supports serious and organised crime and ensure people don't end up with dangerous goods.

Participants heard that many councils and other market operators have embraced the Real Deal and its national Charter, which is already having a positive impact in preventing illicit traders from accessing UK markets.

Susie Winter from the Alliance Against IP Theft, one of the organisations behind the Real Deal Campaign said:

"The event was a fantastic success, highlighting the important role markets play in towns, cities and rural communities across the UK and the benefits they bring to local communities. However, our markets' long term future is being threatened by criminals who flog sub-standard goods and launder money. This is why it is important to stay vigilant, and swap experiences on how to deal with the sale of fake goods.

"It was great to hear from local authorities who have signed up to the Real Deal Charter, which is a key tool in making markets safer and better places for people to shop, and also hear advice from brand owners on how to spot a fake."

Tackling counterfeiting in UK markets
A seminar organised by:

The Industry Trust for IP Awareness
The Alliance Against IP Theft
National Association of British Market Authorities

(DOWNLOAD PDF 4MB)

Markets!...What’s Our Problem?

Lavinia Carey
Chair, Alliance Against IP Theft

(DOWNLOAD PDF 404KB)

 

Susie Winter Thanking Panel


David Wood, BPI


Liz Bales, Industry Trust for IP Awareness


Lavinia Carey, Alliance Against IP Theft

Real Deal: Notes for editors

The Real Deal national charter is designed to keep traders in counterfeit goods out of UK markets. It was launched at the Trading Standards Institute Annual Conference in Brighton on 30 June 2009. Initiated by the Industry Trust for Intellectual Property Awareness, the Real Deal campaign is supported by the UK-IPO; the Local Authorities Coordinators of Regulatory Services (LACORS); the Local Government Association (LGA); the Welsh Local Government Association (WLGA); the Trading Standards Institute (TSI); the National Association of British Market Authorities (NABMA); the Retail Markets Alliance (RMA); the Federation Against Copyright Theft (FACT) and the Alliance Against IP Theft. In effect, all the key organisations, with an interest in this issue in England and Wales, have joined forces under the Real Deal campaign banner to tackle the problem. For more information, go to www.realdealmarkets.co.uk

Media Contact

Real Deal Campaign Coordinator
Patricia Lennon, tel: 01943 816292.
email: patricialennon@greatnorthernbooks.co.uk