NEW INITIATIVE TO CURB THE SALE OF FAKE GOODS ON SOCIAL MEDIA

Welsh Trading Standards, Police and NMG members seizing counterfeit goods destined for sellers on social media

A new, government-backed initiative has been developed to protect consumers and small businesses from the harm caused by the growing trade in fake goods on social media ‘buy-and-sell’ groups.

The Real Deal Online programme has been developed by the National Markets Group for IP Protection (NMG) in conjunction with the National Trading Standards eCrime Team (NTSeCT) to create greater awareness amongst administrators of local social media groups of their legal responsibility to prevent the promotion and sale of counterfeit goods and other illicit products within their groups.

The programme, which will be rolled out at a local level by Trading Standards Services, establishes a process for trading standards officers to contact administrators of social media buy-and-sell groups and help them run a fake-free group. Administrators are invited to follow the Real Deal Online Code of Practice.

Intellectual Property Minister Sam Gyimah welcomed the initiative, saying:

“The UK is rich with talented creators and innovators, and we must protect their intellectual property rights both online and offline. Social media can be a force for good making it easier for users to buy and sell goods, however with this can come an increase of counterfeit goods and other illegal products.”

 “This is why I welcome this initiative, that brings together industry, Trading Standards and local government to help protect legitimate businesses and allow rightsholders to reap the benefits of their own creations.”

The Real Deal Online Code of Practice requires group administrators to welcome local trading standards officers as members of the group and to agree to five simple steps:

  1. to prohibit the sale of counterfeit and other illicit goods;
  2. to act on information from intellectual property rights owners and their representatives who highlight the sale of illegal goods;
  3. to notify trading standards if they believe that illegal goods are being sold within the group and to exclude the sellers of these goods;
  4. to highlight warnings and advice notices posted by trading standards;
  5. to make sure that all members of the group are aware of its fake-free policy.

Groups that agree to follow the Real Deal Online Code of Practice, will be allowed to display the Real Deal logo which will act as a visual assurance to shoppers and to traders that it is a fake-free shopping zone.  Continue reading

Hundreds of markets in partnership with trading standards partners are helping to support innovation and growth

Wednesday 4 July saw the third annual British IP Day – a celebration of the huge contribution that intellectual property makes to the UK, culturally and economically.

To mark the day, the latest Online Copyright Infringement (OCI) tracker was launched by the IPO.

The Alliance for IP coordinated a series of events, ​which saw creators and IP-rich business owners from across diverse industries descend on Parliament. There, designers, authors, brand owners, artists, publishers, photographers and others heard from IP minister Sam Gyimah MP before meeting their local MPs to tell the story of how crucial intellectual property is to their work and success.

In the evening at the Alliance for IP’s Summer Reception, leading stakeholders from industry, consumer groups and law enforcement gathered on the Terrace Pavilion in the House of Commons, along with parliamentarians from across the political spectrum. Shadow Secretary of State for Business, Energy and Industrial Strategy, Rebecca Long Bailey MP,  spoke passionately about the importance of protecting IP as an essential element of the innovation and creativity that is such a key part of the British economy. 

Through the Real Deal programme, hundreds of markets are now working with their local trading standards services to ensure that IP is respected and protected across markets and car boot fairs across the country. And the Real Deal partnership model is now also being extended to the online and social media space. By facilitating safe, fair, fake-free marketplaces, the Real Deal and its many supporting organisations are delighted to play a part in British IP Day, and every day, helping to spread the Alliance’s message of ‘innovation and growth through IP’.

 

BRISTOL SAYS YES TO FAKE-FREE MARKET SHOPPING

A long-standing Sunday market in Bristol is heralding a new dawn by making a commitment to fake-free trading by signing the Real Deal Charter with Bristol City Council’s Trading Standards service. Privately-owned company, Cotswold Markets, which operates at the wholesale fruit market venue in the St Philip’s Marsh area of the city, has recently introduced a strict ‘no counterfeits’ policy and is committed to changing the face of the market and upgrading the retail offering by attracting new traders selling good quality, genuine bargains.

The market is following in the footsteps of Bristol City Council’s St Nicholas Markets which signed the Real Deal Code of Practice in 2016. Together, they are part of a movement of over 500 markets across the country that have signed the voluntary Real Deal Charter with their local trading standards services to say ‘no’ to fakes.

Dave Joynes of privately-owned company Cotswold Markets, has been involved in the operation of the popular Sunday market at the wholesale fruit market venue in the St Phillip’s Marsh area of the city since its establishment 37 years ago. He said: “We are delighted to sign up to the Real Deal and we would like to thank Graham Mogg, the brands expert, for all his help and advice to get us on-board. Visitors to our market can shop knowing that what they spend their hard-earned cash on is legitimate, safe and value for money.

Traders at the Sunday market also support the new direction: Andy Pattison, Managing Director of A P Meats said: “We are pleased that Cotswold Markets are signing up to the Real Deal, it means shoppers can shop with confidence knowing every measure has been taken to ensure what the customer buys is genuine.”

Ijaz Chohan of I Go Sports said: “We are delighted that Cotswold Markets are signing up to the Real Deal. For ourselves, selling genuine sportswear since the Market opened in 1981, it protects our income and stops poor quality imitations coming on to the market.”

Welcoming the Sunday retail market into the Real Deal scheme, Cllr Kye Dudd, Cabinet member at Bristol City Council with responsibility for regulatory services, said: “We are pleased to support the commitment shown by the Market Operator to provide a safe and fair market in Bristol. It sends a clear message that traders selling counterfeit or illegal goods will not be tolerated. We will continue to support the market to thrive as a unique, interesting and safe shopping place for local people and visitors to Bristol.

“We are totally committed to actively encouraging quality products to be sold in Bristol. The sale of fake and illicit goods not only has a detrimental effect on the reputation of both the market and legitimate traders, they can impact on the reputation of the brands they sell and their customers by supplying both unsafe and incorrectly described goods.”

Graham Mogg, Chair of the National Markets Group for IP Protection, said: “The sale of counterfeit goods at Bristol Sunday Retail Market has had an adverse impact on consumers and legitimate businesses over many years. This milestone signing of the Real Deal charter is the result of some fantastic collaborative work over the last 12 months and I congratulate all concerned.”

Patricia Lennon, Real Deal Campaign Manager, said: “By signing the Real Deal Charter, markets can display the Real Deal logo, giving an assurance to shoppers and to market traders that they are in a fake-free zone. At the same time, it sends a clear signal to any would-be traders in counterfeit goods that they are not welcome.

“We would like to thank Cotswold Markets, the council’s market team, and the city’s trading standards service for working together over a sustained period to implement the Real Deal. It demonstrates that no matter how large or diverse a market’s offering, the Real Deal’s fake-free status can be achieved through partnership working between the market operator, trademark and copyright owners and trading standards.”

Editor’s Notes

About the Real Deal
The ‘Real Deal’ campaign is an initiative of the National Markets Group for IP Protection. It is a cross-sector, partnership initiative, bringing together local authority trading standards services, market operators and traders, industry groups, and copyright and trademark owners, all of whom are united with a common commitment to tackling illicit trading at markets.
Since its launch in 2009, more than 500 markets across the UK have made a commitment to fake-free trading by signing the voluntary Real Deal Charter with their local trading standards. The Real Deal initiative is supported by a wide range of UK public and private sector organisations and is funded by industry groups and IP rights owners who are members of the National Markets Group for IP Protection. More information on the Real Deal campaign and a list of its partners, and the UK markets and councils that have signed up to its fake-free ethos, can be found at:
www.realdealmarkets.co.uk

About Cotswold Markets
www.cotswoldmarkets.com

Stockton Market is the Real Deal

Cabinet Members Cllr Steve Nelson and Cllr Nigel Cook with market traders signing the ‘Real Deal’ charter.
Dave Charnley Photography

Stockton market traders have signed up to a national charter to keep stalls free of fake goods.

Every single trader at the 700-year-old market has signed the ‘Real Deal’ pledge, which gives shoppers an assurance that they can buy with confidence.

And joining them in signing up were Stockton-on-Tees Borough Council Cabinet Members, Councillors Steve Nelson and Nigel Cooke.

Councillor Nelson, Cabinet Member for Access, Communities and Community Safety, said: “We’re delighted to see all of the traders supporting the ‘Real Deal’ charter, which gives shoppers peace of mind and sends out a clear message that the sale of fake goods will not be tolerated.

“The Council has also signed the pledge, which will see Trading Standards officers working closely with traders to help the market stay fake free.”

Councillor Cooke, Cabinet Member for Regeneration and Housing, added: “Stockton is a proud market town and our regular market is a popular year round feature at the heart of our award-winning High Street.

“The Real Deal logo will be on display throughout the market, and can only enhance its reputation while encouraging people to spend with local traders.”

Recognition for Staffordshire Trading Standards as more market organisers come on board to ensure goods are the Real Deal

Left to right: Councillor Gill Heath and Trading Standards Officers Mark Wilson and Nigel Cotton with the Real Deal Award

15 November 2017

Five popular Staffordshire markets and two car boot sale events have now joined a national campaign to ensure goods sold at their events are legitimate and that visitors aren’t ripped off.

In the run-up to Christmas Staffordshire County council’s trading standards team, which coordinates the Real Deal campaign locally, is urging more to get on board and give customers peace of mind.

The campaign aims to promote a fair and safe trading environment, including ensuring markets are free from counterfeit goods. The campaign brings together councils, market operators, traders, industry groups and copyright and trademark owners. Event organisers signing up to the Real Deal charter are demonstrating their commitment to tackling counterfeit goods sales and keeping visitors safe.

Markets in Cannock (indoor and outdoor), Penkridge, Tamworth, Lichfield and Burton are all signed up to the initiative in addition to car boot organiser at Ashwood near Kinver and Stourbridge Rugby Club.
Now the county council has received recognition from the national campaign organisers as a result of its successful running in Staffordshire.

Staffordshire County Council’s communities leader Gill Heath said:
“The Real Deal campaign has been a huge success in Staffordshire thanks to the hard work and commitment of event organisers and our trading standards team. This is undoubtedly creating a better business environment at these events, making them more attractive places to go and giving customers peace of mind when they shop. Event organisers are working hard to ensure theirs are fake free and are sending out a clear message that they will not tolerate irresponsible traders.

“Counterfeit goods can cause real harm, for example if they are cosmetic or electrical items and they also damage our economy. It is in everyone’s interests to combat the sale of such goods and it is important we all work together to do this. We’re now asking other market and car boot event organisers across the county to get on board and sign up.”
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Armagh’s Shambles Market is the Real Deal

Armagh City, Banbridge and Craigavon Borough Council has once again signed up to the ‘Real Deal’ charter with the Shambles Variety Market Armagh, following in the footsteps of Lurgan Market.

With both its markets now officially endorsing the initiative, Armagh City, Banbridge and Craigavon Borough Council is proud to work alongside the Trading Standards to prevent counterfeits and other illicit goods being sold at its markets making them a safe and fair environment in which to trade and to shop.

Offering a variety of quality goods, bargains for shoppers and opportunities for family events, both the Shambles Variety Market and Lurgan Market provide a unique experience for visitors while showcasing first-rate local goods and produce.

Welcoming the ‘Real Deal’ launch at the Shambles Variety Market, Lord Mayor of Armagh City, Banbridge and Craigavon, Alderman Gareth Wilson said,

“Traders and customers are the backbone of our local markets, which is why we believe it is so important that they are afforded adequate protections from the potential dangers of counterfeit and illicit products. Continue reading

Hear ye, hear ye! Derry and Strabane join the Real Deal.


Derry City and Strabane District Council have joined the Real Deal initiative to promote only legal sellers and goods at its markets to help prevent members of the public receiving fake goods.

Derry City and Strabane District Council operates two markets, the Walled City Market and Strabane Market, which both showcase a variety of local food produce and craft design works. Nicolle Walters, Market Development Officer at Derry City and Strabane District Council, said market traders were supportive of the Real Deal campaign and are committed, alongside Council and its partners, to providing safe and legal goods at the markets.

She added: “Council is committed to eliminating the sale of fake, illegal or unsafe goods at its markets and continues to work with the relevant authorities to do so. As part of the Real Deal scheme, shoppers should be assured that goods and services purchased at any council markets are safe, genuine, reliable and legal.

“The Walled City Market operates in Derry’s Guildhall Square on the first Saturday of each month and the Strabane Market operates in the Courtyard of the Alley Theatre on the last Friday of each month. Both markets have been well received by local traders, local shoppers and visitors to both areas each month.

“We believe this new quality standard will further strengthen our offer to shoppers and provide a reassurance that the goods on sale at both council markets are the ‘real deal’. By setting this standard we also expect to encourage local traders, food producers and craft workers to get more involved with our markets and help set a standard for trading.”
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Gloucestershire County Council Trading Standards Launch Real Deal


Gloucestershire County Council’s Trading Standards Service is launching their ‘Real Deal’ agreement for local councils in the county.
The ‘Real Deal’ campaign is a nation-wide initiative that makes sure markets are run legally and have a working relationship with Trading Standards. The scheme is designed to promote legal sellers and goods in market places to help prevent members of the public being sold fakes.
The first agreement in the county will be signed by Gloucester City Council this week who regularly hold markets in the city centre.
Cllr Nigel Moor, cabinet member responsible for trading standards at Gloucestershire County Council, said: “It is important to ensure legitimate traders are protected and those who feel they can make easy money are deterred at the earliest stage.
“This is an exciting new venture for us, and many other authorities around the country have seen significant improvement in enforcement and relationships when it comes to making sure market traders are not selling fake goods.”
Cllr Paul James, leader of Gloucester City Council, said: “I’m delighted to be leading the way in the county by signing up to the Real Deal campaign.
“This is a great initiative that will see us working together with trading standards to protect consumers and local businesses from the harm caused by the trade in counterfeit goods.”
Patricia Lennon, of the Real Deal campaign, said: “We are delighted to welcome Eastgate Market and Kings Square Market into the ‘Real Deal’ scheme. By signing the Real Deal Charter, both markets can now display the Real Deal logo, giving an assurance to their shoppers and acts as a deterrent to any rogue traders.
“We would like to thank the city council’s markets team and Gloucestershire County Council Trading Standards service for working together to protect consumers and local businesses from the harm caused by the trade in counterfeit goods.”


Today (5 July 2017) is British IP Day, celebrating the contribution that Intellectual Property (IP) makes to the national and local economy. Many of the UK’s most successful companies, from Marks and Spencer to fashion brand Superdry, started life on a local market. This blog by Eddy Leviten, Director General of the Alliance for IP, explains how a successful IP economy impacts all businesses, from the largest manufacturers to individual market traders. Read more here …. https://ipo.blog.gov.uk/2017/07/04/british-ip-day-2017/

Market organisers on board to ensure goods are the Real Deal in Staffordshire


More market and car boot sale organisers in Staffordshire are joining a national campaign to ensure goods sold at their event are legitimate and that visitors aren’t ripped off.

The county council has signed its fourth Real Deal agreement with the management team of the district council-run market in Cannock town centre. The campaign aims to promote a fair and safe trading environment, including ensuring markets are free from counterfeit goods. The campaign brings together councils, market operators, traders, industry groups and copyright and trademark owners. Event organisers signing up to the Real Deal charter are demonstrating their commitment to tackling counterfeit goods sales and keeping visitors safe.

Staffordshire County Council’s communities leader Gill Heath said: “It’s pleasing to see another market organiser sign up to the Real Deal charter. We’re asking other market and car boot event organisers across the county to get on board and sign up. The more we have signed up, the harder it will be for counterfeit traders to operate in Staffordshire. By signing up, they are making a commitment to tackle the problem of counterfeit goods sales and sending out a message that their events are safe and have responsible traders. Counterfeit goods can cause real harm, for example if they are cosmetic or electrical items and they also damage our economy. “It is in everyone’s interests to combat the sale of such goods and it is important we all work together to do this.”
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