More market and car boot sale organisers in Staffordshire are joining a national campaign to ensure goods sold at their event are legitimate and that visitors aren’t ripped off.
The county council has signed its fourth Real Deal agreement with the management team of the district council-run market in Cannock town centre. The campaign aims to promote a fair and safe trading environment, including ensuring markets are free from counterfeit goods. The campaign brings together councils, market operators, traders, industry groups and copyright and trademark owners. Event organisers signing up to the Real Deal charter are demonstrating their commitment to tackling counterfeit goods sales and keeping visitors safe.
Staffordshire County Council’s communities leader Gill Heath said: “It’s pleasing to see another market organiser sign up to the Real Deal charter. We’re asking other market and car boot event organisers across the county to get on board and sign up. The more we have signed up, the harder it will be for counterfeit traders to operate in Staffordshire. By signing up, they are making a commitment to tackle the problem of counterfeit goods sales and sending out a message that their events are safe and have responsible traders. Counterfeit goods can cause real harm, for example if they are cosmetic or electrical items and they also damage our economy. “It is in everyone’s interests to combat the sale of such goods and it is important we all work together to do this.”
MFR Cash for Kids Charity Car Boot Sale is the latest recruit to be signed up by Highland Council Trading Standards to join the Real Deal scheme. The scheme was launched six years ago in a bid to stamp out the illegal trade in fake goods at markets and to ensure businesses are fully compliant with the relevant laws.
Organisations throughout the UK have signed up to the Real Deal markets’ charter, a nationwide initiative that encourages local authority Trading Standards and market operators to work closely together and share information so that local markets and car boot sales remain free from counterfeit goods and are a safe environment in which to shop and trade.
The Real Deal logo is a sign for good practice and ensures traders selling counterfeit goods such as clothing, handbags, perfume, cigarettes and DVDs will not be allowed to participate at the venue. The logo will be displayed at the car boot sale on the 21st May at the Black isle Show Ground which indicates to visitors and the traders selling at the car boot sale that the charity abides by the terms of the charter and in agreement with Trading Standards. Continue reading
At the launch of its annual IP Crime Report (September 2015), the Intellectual Property Office (IPO) highlighted the Real Deal initiative as ‘one of the key operations and partnerships that have delivered great results in 2014-15.’ The IP Crime Report also noted that reports to Crimestoppers of counterfeit goods related to markets have fallen significantly, adding, ‘It is notable that ‘market’ is the only physical location to have seen such a significant reduction in reports, which suggests that the Real Deal campaign has had a major effect in encouraging market operators to actively look out for and prohibit the sale of IP infringing goods.’
In a video address to the Anti-Counterfeiting Group Conference, the IP Minister Baroness Neville-Rolfe commented:
“[On reading the IP Crime Report] I was struck by the success of the National Markets Group, to seize over 30,000 counterfeit items is impressive. Combine with success in getting almost 400 markets to commit to the Real Deal Charter and you can see the great opportunity to deliver long terms change with our market operators. Consumers, local businesses and communities all benefit from reducing the level of counterfeits at markets.”
See the full address here
During 2015, the Real Deal campaign continued to go from strength to strength, thanks to the endorsement and backing from our many partner organisations, and the financial support provided by our sponsors (see below) and OHIM, the EU Office for Harmonization in the Internal Market (Trade Marks and Designs); plus, of course, the work, on the ground, of the individual local authorities, trading standards officers and market operators who have implemented the Real Deal Charter this year. Continue reading
Trading Standards Officers from North Yorkshire County Council set up a ‘pop-up’ stall at Selby Market displaying a wide range of fake goods to raise shoppers’ awareness of the harm caused by the trade in counterfeit goods. The initiative was organised with Selby Market, which recently signed the Real Deal Charter to demonstrate its commitment to fake-free shopping. The stall created a great deal of interest among shoppers and traders at the market and was considered a great success by the trading standards officers manning the stall.
The IPO has produced a superb, short film to celebrate the success of a partnership project between the National Markets Group for IP Protection and Camden Trading Standards to deliver fake-free market shopping.
Local markets are a real asset to communities and a popular national tradition in the UK. They bring social and economic benefits to communities, providing bargains for shoppers, lively attractions for families and visitors, and an environment for legitimate, local businesses to trade successfully. Continue reading
Launch of the Real Deal North Wales initiative at the Butcher’s Market in Wrexham on 19 October 2015
A new initiative aiming to prevent the sale of counterfeit goods in markets across North Wales has been launched.
In the first joint-initiative of its kind in the UK, six neighbouring local authorities across North Wales have joined forces to support the region’s local markets and keep them fake-free by simultaneously introducing the Real Deal charter at 16 markets.
The project has been launched now to enable Real Deal market procedures and advice for traders to be in place in the run-up to the busy Christmas shopping season. Continue reading
Selby market has become the first market in North Yorkshire to sign up to the Real Deal Charter, confirming the local council’s commitment to keeping counterfeit and other illegal goods out of the town’s market.